July 11th, 2008

Almost two-thirds of the adults in the 18-to-30 age group use their cell phones at least once a week for taking pictures, according to a survey conducted of more than 2,000 adults in May and June by online cellular retailer Wirefly.com.

“Camera phones are taking over, and it’s being driven by young adults” said Scott Ableman, Wirefly’s senior VP of marketing. “High-quality cell phone cameras haven’t been around that long, yet nearly one in five cellphone buyers tell us that their cellphone is their primary camera.”

“Sharing and social media are the drivers” of cameraphone use by young adults, he continued. “Fifty-eight percent of adults age 18-30 tell us they use their camera phones to document nightlife, and one in five say they’ve published cameraphone pictures to a social Website or blog. It’s a more spontaneous kind of photography that’s perfectly suited for the cellphone, and as more low-priced and free phones come with quality cameras and high-speed internet connections, all barriers have been removed.”

Posted in Apple IPhone |

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